December wraps up the peak shopping season with gift buying at its highest, last minute deals, and big year end sales. It is a prime month to maximize visibility, drive stronger conversions, and finish the year with your highest earnings. Here is your guide to making the most of December.
Key Sales and Earning Dates
From peak gift shopping to year end clearance events, December is packed with high intent moments that can elevate your content performance. Use the dates below to plan timely posts, feature in demand products, and align your content with what shoppers are searching for all month long.
Dec 1: Cyber Monday
Dec 8: Green Monday
Dec 20: Super Saturday
Dec 21: Super Sunday
Dec 23 – 24: Last-Minute Holiday Rush
Dec 26: Boxing Day
Dec 1 – 6: Santa’s Favorite Toys
Dec 1 – 8: Black Friday Staff Picks
Dec 1 – 6: Bargain Bin
Dec 1 – 12: Stocking Stuffers
Dec 2 – 7: Cyber Week Sale – Up to 50% Off
Dec 12 – 14: 20% Off No Minimum w/ Code + 25% Off $150 w/ Code
Dec 15 – 17: 20% Off Sale w/ Code
Dec 3 – 7: Cyber Week – Up to 70% Off
Dec 8 – 12: 5 Days of Deals – Up to 70% Off
Dec 13 – 16: 72 Hour Clearance Sale – Up to 60% Off
Dec 15 – 24: Friends & Family Event – 25% Off w/ Code MYFAMILY25
Dec 20 – 21: Holiday Savings Blitz
Dec 2 – 11: Friends & Family Sale Up to 30% Off + Extra 10-30% Off w/ Code FRIEND
Dec 3 – 6: Take 30-50% Off Site wide w/ Code CHEATCODE + Take an Extra 10% Off w/ Code EXTRA10. Free shipping, no minimum.
Dec 1 – 24: Big Holiday Beauty Sale Event – gift and save up to 50% Off
Dec 6 – 11: Buy Online, Pickup In-Store Event – 20% Off Select Brands
Dec 5 – 14: Get 20% Off + 30% Off All Sephora Collection w/ Code SAVEGIFTS
Trending Keywords and Content Topics
Shoppers are actively searching for last minute gifts, cozy winter styles, and festive home updates. Focus your content on these high interest themes to capture strong search traffic and reach audiences ready to buy.
Best-Selling Products to Link
Looking at last December’s top performers can reveal what shoppers are likely to buy again this season. Use these winning products to guide your gift guides, highlight them in your posts, and pair them with timely sales to boost your chances of converting.
Holiday Shipping Cutoff Dates
Help your audience shop on time by sharing key shipping deadlines for major carriers in the US. These are the last recommended dates to place orders for delivery before December 25th. Exact timing may vary by retailer and location, so encourage shoppers to place orders early.
USPS
Ground Advantage and First Class Mail: Dec 17
Priority Mail: Dec 18
Priority Mail Express: Dec 20
UPS
3 Day Select: Dec 19
2nd Day Air: Dec 22
Next Day Air: Dec 23
UPS Ground: Varies by destination, so shoppers should check local estimates
FedEx
Ground Economy: Dec 15
Express Saver: Dec 20
FedEx 2Day and 2Day AM: Dec 22
Overnight Services: Dec 23
Same Day (where available): Dec 24
Insider Tip: Use these dates to build urgency in your content. Highlight shipping cutoffs in captions, carousels, and Stories to guide shoppers toward fast shipping options, buy online and pick up in store, and last minute gift ideas that will still arrive in time.
How To Maximize Earnings This Month
December is one of the most profitable months of the entire year, with peak gift shopping, high intent buyers, and strong end of year sales driving major traffic and conversions. Shoppers are looking for fast recommendations, last minute gift ideas, and easy ways to shop what they see. This is your moment to post consistently, lean into trending products, and make it simple for audiences to browse and buy through your ShopYourLikes links.
1. Post Daily During Peak Weeks
Shoppers browse multiple times a day in early December, so increase your posting frequency on TikTok, Instagram Stories, and Facebook to stay top of mind and capture more clicks. Mix product images with clear calls to action, ShopYourLikes Collections, and lifestyle photos or videos that show how the items look and function in real life.
2. Create Last Minute Gift Guides
Focus on quick ship options, gifts under a budget, and retailer specific guides. These convert especially well in mid to late December.
3. Spotlight Top Sellers and Trending Items
Feature products that are already performing well for you. Update your ShopYourLikes Storefront by creating new and up-to-date Collections to keep high converting items front and center. Make sure your Storefront is easily accessible in your link in bio across your social channels!
4. Lean Into Urgent Shopper Needs
Highlight fast shipping deadlines, buy online and pick up in store options, restocks, and price drops. These time sensitive moments push shoppers to act quickly. Use strong calls to action across your posts, captions, and Stories to create urgency and encourage faster conversions.
5. Tap Into Year End Sales and Clearance Events
Promote category focused markdowns like winter fashion, toys, electronics, and home deals. After December 25, shoppers shift to self gifting and stocking up on discounted essentials. Create targeted roundups for each category, update your Storefront with new sale Collections, and call out the biggest price drops to capture high intent traffic during this end of year surge.
Not on ShopYourLikes yet? This is the perfect time to get started! Join now to take advantage of top holiday sales, high converting products, and peak season earning opportunities.